Tuesday, May 8, 2012

Advertisement Design

I picked out an advertisement of sofa with a lady laying on the sofa reading the news paper. The background was a balcony with some trees. The way I changed the advertisement is that I changed the background filled with trees so that it looks more relaxing. I also took away the coffee table near the sofa and changed the advertisement sentence to "the most relaxing moment you could ever have".

My advertisement has patterns from the trees in the background and the pattern on the sofa because the way I edited the background is to copy a certain part of the tree from the original advertisement then I pasted the selected tree all over the background so that it made a repetition. The sofa also has repetition because of the lines on the sofa. The sofa and the background is being contrasted because you can see the color difference right away when you look at my advertisement. My advertisement has asymmetrical balance because if you draw an imaginary line through the middle of the advertisement, both sides are not going to match. My advertisement has unity because  every elements worked together to create unity.

This advertisement means that I like the nature because I decided to create the background full of trees like a forest. It also means that I like relaxing houses with a lot of sunlight coming in because that's what makes me feel relaxed.

I feel that it was successful because everything came out the way I wanted and still remained the relaxing feeling the original advertisement. It is created neatly and it has unity because all the elements of designs worked together to create unity.

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